To say we’re beyond excited about today’s post is an understatement.
One, we’re celebrating the launch of the stunning Wonder by Jenny Packham Collection exclusively at David’s Bridal – aka one of the most popular bridal designers among our readers, joining forces with one of the biggest wedding dress brands on the planet. (It’s a big deal!)
And two, we got to chat with the fabulous Jenny Packham herself!
We first clapped eyes on the Wonder by Jenny Packham collection way back in October when we were treated to a sneak preview at New York Bridal Fashion Week. (Jenny herself was there; we were pretty starstruck!)
And true to Jenny Packham’s signature style, the gowns were stylish, elegant, flattering, and gave a glamorous nod to a bygone era.
But what’s so exciting about this collaboration with David’s Bridal is that her gowns and accessories are more affordable than ever and available both in stores and online.
With prices starting from PS950/$900 and a vast selection of petite sizes (US sizes 0-26) available, we’re delighted to be able to share a collection as beautiful as this one that’s accessible to all.
About the Collection
With nine beautiful bridal gowns, the Wonder collection is laced with Jenny Packham’s trademark sparkling embellishment and romantic silhouettes – these dresses fall so beautifully!
Along with the wedding dresses, there are also six bridesmaid styles (in 10 dreamy hues), four mother-of-the-bride dresses, two flower girl dresses, and lots of fab veils and accessories to make up the full collection.
As a red carpet favorite (Taylor Swift, Kate Winslet, Angelina Jolie, and The Duchess of Cambridge are all fans!), your mum and your girls will feel like superstars in these stunning gowns.
Shopping at David’s Bridal couldn’t be easier, too.
With over 300 stores across the US, Canada, UK, and Puerto Rico, along with their great US and UK websites, you can work with one of their experienced bridal consultants to help find your dream dress – and the perfect accessories to polish off your look.
We Chat All Things Wedding Dresses with Jenny Packham
So why have we been telling you all about this collection when we can let the talented lady behind it tell you herself?
We chatted to Jenny Packham about her inspiration behind Wonder, whether it’s better to go cool or classic on your big day, and who she thinks is the most iconic bride of all time…
What was your inspiration behind the Wonder Collection?
The debut collection is inspired by the ‘Belle Epoque’ era of the early 20th Century.
It is a collection of romantically soft, feminine designs that encapsulate the spirit of Edwardian style at a time when society abandoned corsets, and Art Nouveau was born.
The styles are very feminine, with vintage-inspired beading and delicate, understated embellishments.
Flowing silhouettes that are evocative of the Edwardian era complement more contemporary structured shapes, elegantly exposed backs, and geometric embellishments for a very modern bride.
What fabrics and textures did you work with to create Wonder?
Wonder by Jenny Packham comprises nine wedding gowns and six bridesmaid styles in addition to an edit of mother-of-the-bride and flower girl dresses.
The collection features flowing chiffon skirts, soft crepe gowns, and delicate lace detailing adorned with intricate crystal embellishments in soft hues of ivory and barley.
Your dresses are so popular with our real brides; how do you strike that balance between stylized yet wearable designs?
I have always aspired to create something truly special and beautiful that the bride feels confident when wearing – this is always at the forefront of my design process and my greatest challenge.
I love the process of designing a bridal collection, from sourcing inspiration to selecting fabrics and embellishments.